Grassland Xinhe Valued at RMB 2.053 Billion – Honored with "2024 Top 100 Brands of Inner Mongolia"

2026-01-17 19:20:04 MetInfo 2

On December 20th, the 11th Inner Mongolia Brand Conference, guided by the Development and Reform Commission, Department of Agriculture and Animal Husbandry, Department of Industry and Information Technology, and Federation of Industry and Commerce of Inner Mongolia Autonomous Region, and hosted by the Inner Mongolia Brand Construction Promotion Association, kicked off in Hohhot.


During the conference, lists including the "2024 Inner Mongolia Well-known (Top 100) Brands" and "2024 Inner Mongolia Well-known (Excellent) Brands" were released. Among them, 100 enterprises such as Yili and Mengniu made it to the list of 2024 Inner Mongolia Well-known (Top 100) Brands, demonstrating the strong strength of Inner Mongolia's brands.


With the theme of "New-quality Engine, Brand Leadership", the conference aims to implement the guiding opinions of the National Development and Reform Commission, the Ministry of Agriculture and Rural Affairs and other departments on brand building in the new era. It also strives to integrate the forces of chambers of commerce and associations, think tanks and brand enterprises, jointly promote the construction of national important production bases of agricultural and livestock products, vigorously enhance brand influence, and empower high-quality development with brands.


Inner Mongolia Grassland Xinhe Food Co., Ltd. was invited to attend the conference. At the event, Grassland Xinhe was awarded the title of "Inner Mongolia Well-known (Top 100) Brand" with a brand value of RMB 2.053 billion. Meanwhile, Mr. Yang Jun, Chairman of Grassland Xinhe, won the honor of "2024 Inner Mongolia Brand Figure". As a key leading enterprise in the industrialization of agriculture and animal husbandry in Inner Mongolia, Inner Mongolia Grassland Xinhe Food Co., Ltd. will continuously enhance the core competitiveness and market influence of the brand, and make greater contributions to the development of Inner Mongolia's brand economy.


Grassland Xine also earned the title of "Inner Mongolia Well-known (Excellent) Brand".
The holding of this conference not only provided a platform for display and exchange for Inner Mongolia's brand enterprises, but also injected new impetus into promoting the development of Inner Mongolia's brand building to a higher level.


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